Challenge
As consumers are being forced to shift their holiday shopping habits due to inflation and inventory issues, they're looking for an ally to shift with them, giving them new ways to shop, buy and pay for the tech they want at the price and time they need.
Solution
Lenovo reinvented holiday shopping by guaranteeing great deals at Lenovo.com from day one, so consumers can get gifting out of the way and spend the rest of their holiday season doing what they like with the people they love.
Creative team: Sue DeSilva, Jessica Bergstresser, Danny Streadbeck, Dana Haddad, Brenna Ruiz, Enrike Grageda, Ghewa Taha, Jacob Lindner